Jimmy Petterson has worked in many branches and tangents of the ski
industry, and earned his bread and butter doing a myriad of different things in the Alps over the course of the past 30 years. Among other things, he has entertained guests with his guitar and singing voice, he has instructed skiers of various different levels, and he has worked as a photographer and writer.

Since the mid-1990s, Jimmy has combined these skills to create and facilitate incentive group and conference group events in the Alps. To begin with, Jimmy's experience with writing has taken him to a few hundred different resorts in over 40 countries. That experience gives him a good background to tailor-make an event to the specific needs of any group. Whether they are looking for intermediate skiing and good night life, powder skiing in tiny and obscure resorts in the outer limits of the ski world, or heliskiing in Nepal, Jimmy can put the event together.

The possibilities are limitless. Click on some of the locations on the map to see where Mr. Petterson has been in the ski world, and get some ideas. As most people are interested in visits to the more prominent destinations in the Alps, these Alpine destinations are Jimmy's specialty. Nevertheless, he is happy to hear any and all suggestions.

Once the event has been planned and organized, Jimmy has a personal, hands-on approach to his groups. He instructs and/or guides one of the ability groups during the event and hand-picks additional instructors or guides to assist other members of the group.


Jimmy entertaining a "standing room only" audience in the Nubra Valley of Ladakh.

Generally, the events are spiced up with an evening or two of entertainment provided by Mr. Petterson. A sing-a-long evening is generally appreciated by all, and one evening's cocktail hour is usually spiced up with a 40 minute slide presentation featuring some of Jimmy's adventurous ski travels. The slide shows are generally informative and humorous. On other occasions, Mr. Petterson has combined his photographic, musical, and public speaking skills to give a more serious, business oriented presentation.

Jimmy guiding guests in the Saalbach powder.

Jimmy's tailor-made holidays are not only very personal, with attention to detail, but they are very competitively priced. The combination of high
quality and affordable pricing has given Jimmy a high number of repeat customers.

Among his regular customers are IBM, Nokia, Rockwool, and Ax ndustries. Please call to discuss a possible holiday for your company. No group is too small.